Las Vegas Strip GGR Ends Four-Month Slide, Up 0.9% in June 2025

Despite the uptick in gaming revenue, visitor numbers remain weak. The Las Vegas Convention & Visitors Authority (LVCVA) reported that June arrivals dropped 11.3% year-on-year (3,094,000 travellers) and hotel occupancy declined to 78.7%. Average room rates slipped 5.5% to US $164 city-wide and US $174 on the Strip.

Analysts interpret the rebound as cautiously positive but warn that the narrow margin (+0.9%) won’t offset rising operational costs, labour inflation and weaker demand from international visitors. Many observe that the locals market — up 10% in June — is compensating for weaker tourist flows.

For the remainder of 2025, the Strip’s outlook depends heavily on revitalising visitor numbers, expanding premium slots offering and improving non-gaming amenities (F&B, shows, luxury stays). Operators might also face pressure to optimise table-game mix or repurpose under-performing zones to maintain profitability in a softer environment.